ASH Action on Smoking and Health

Action on Smoking and Health (ASH) is a non-profit legal action anti smoking organization based in the United States. Having been in action for over 40 years, ASH has many accomplishments including the ban on smoking in airplanes and has been a key player in most smoking ban legislation in the United States and elsewhere.

On the ASH website their mission is described as:

Its principal activity is to serve as the legal action arm of the nonsmoking community, bringing or joining in legal actions concerning smoking, and insuring that the voice of the nonsmoker is heard. It also serves as an advocate of the nonsmokers' rights movement.

Recently ASH, under the direction of public interest law professor John Banzhaf, has brought electronic cigarettes into it's sights as well. ASH is responsible for threatening legal action against organizations such as PayPal, Amazon and Facebook prompting those companies to change their policys regarding electronic cigarette advertising on their networks and has filed complaints with the FDA and states attorney generals in protest of the sale of electronic cigarettes.

They have also brought a class action lawsuit against Smoking Everywhere claiming decpetive advertising, unfair competition and unjust enrichment and asking for monetary and even criminal sactions be brought against the company.